Top 5 Delivered Meal Kits and Specialty Foods Apps on iOS in Australia for Q4 2021

During the fourth quarter of 2021, the top 5 delivered meal kits and specialty foods apps on the iOS platform in Australia demonstrated varied performance across weekly downloads, revenue, and active users. The data, provided by Sensor Tower, gives a comprehensive look into these trends.

HelloFresh: Meal Kit Delivery saw a decline in weekly downloads over the quarter, starting at approximately 4.8K in early October and dropping to about 2.5K by the end of December. Weekly active users fluctuated, peaking at around 129K in late September and ending the quarter at approximately 127K in the last week of December.

Vivino: Buy the Right Wine had a relatively stable weekly revenue, hovering around $30 with minor fluctuations. Downloads increased significantly, starting from around 687 in late September and reaching up to 1.7K by the end of December. Active users followed a similar trend, rising from 4.2K to approximately 5.5K over the same period.

EveryPlate: Cooking Simplified displayed a noticeable rise in downloads, peaking at approximately 2.1K in late October before falling to around 745 by the end of December. Active users also showed a downward trend, starting at around 4.1K in late September and ending at approximately 3.6K in the last week of December.

Dinnerly: Meal Kit experienced a peak in weekly downloads in mid-October, reaching about 2.2K. However, downloads dropped to around 590 by the end of December. Active users remained relatively stable, starting and ending the quarter at approximately 26.3K, with minor fluctuations throughout the period.

My Muscle Chef had a varied performance in terms of weekly downloads. The app saw a peak of approximately 2.4K in late October, with a significant drop to around 367 in late December. Unfortunately, data on active users for My Muscle Chef is not available.

For more detailed insights and trends, visit Sensor Tower.